10/27/2011

Out of 479 Klout Scores, 433 Dropped

KLOBBERED!

Klout says: “A majority of users will see their Scores stay the same or go up …”

We did before-after number crunching of a sampling of people I follow on Twitter. Result:

Out of 479 people, 433 had a drop in their Klout score. Most of these are in marketing, so it’s not a broad sampling. But still …

Here are the numbers:

Old Klout	New Klout	Klout Change

42	10	-32
41	12	-29
35	10	-25
40	15	-25
67	43	-24
61	37	-24
62	39	-23
32	10	-22
39	17	-22
76	55	-21
45	24	-21
73	52	-21
68	47	-21
74	54	-20
67	47	-20
72	52	-20
31	11	-20
69	49	-20
52	32	-20
69	50	-19
71	52	-19
65	46	-19
66	47	-19
46	27	-19
73	55	-18
77	59	-18
61	43	-18
72	54	-18
65	47	-18
54	36	-18
46	28	-18
38	20	-18
59	41	-18
59	41	-18
63	45	-18
40	22	-18
48	30	-18
32	14	-18
64	46	-18
40	22	-18
71	53	-18
33	16	-17
33	16	-17
54	37	-17
74	57	-17
34	17	-17
33	16	-17
58	41	-17
73	56	-17
41	24	-17
54	37	-17
57	40	-17
31	14	-17
41	25	-16
77	61	-16
60	44	-16
71	55	-16
55	39	-16
83	67	-16
55	39	-16
77	61	-16
70	54	-16
62	46	-16
62	46	-16
31	15	-16
37	21	-16
37	21	-16
68	52	-16
43	27	-16
44	28	-16
58	43	-15
63	48	-15
35	20	-15
27	12	-15
55	40	-15
74	59	-15
41	26	-15
51	36	-15
61	46	-15
63	48	-15
49	34	-15
60	45	-15
31	16	-15
42	27	-15
34	19	-15
70	55	-15
42	27	-15
37	22	-15
62	47	-15
43	28	-15
64	49	-15
45	30	-15
56	41	-15
71	56	-15
69	54	-15
38	23	-15
39	24	-15
31	16	-15
31	16	-15
42	27	-15
82	67	-15
69	55	-14
50	36	-14
53	39	-14
57	43	-14
32	18	-14
64	50	-14
66	52	-14
55	41	-14
61	47	-14
58	44	-14
64	50	-14
58	44	-14
34	20	-14
73	59	-14
52	38	-14
38	24	-14
50	36	-14
32	18	-14
37	23	-14
26	12	-14
35	21	-14
69	55	-14
38	24	-14
59	45	-14
36	22	-14
29	15	-14
51	38	-13
61	48	-13
65	52	-13
36	23	-13
53	40	-13
75	62	-13
66	53	-13
56	43	-13
34	21	-13
62	49	-13
47	34	-13
61	48	-13
51	38	-13
25	12	-13
49	36	-13
31	18	-13
71	58	-13
53	40	-13
40	27	-13
31	18	-13
31	18	-13
26	13	-13
39	26	-13
59	46	-13
57	45	-12
57	45	-12
58	46	-12
56	44	-12
48	36	-12
46	34	-12
56	44	-12
70	58	-12
33	21	-12
44	32	-12
49	37	-12
37	25	-12
48	36	-12
64	52	-12
52	40	-12
50	38	-12
71	59	-12
40	28	-12
26	14	-12
33	21	-12
24	12	-12
55	43	-12
51	39	-12
69	57	-12
63	51	-12
24	12	-12
69	57	-12
42	30	-12
36	24	-12
77	65	-12
65	53	-12
63	52	-11
62	51	-11
33	22	-11
37	26	-11
71	60	-11
58	47	-11
25	14	-11
53	42	-11
49	38	-11
47	36	-11
48	37	-11
52	41	-11
48	37	-11
51	40	-11
45	34	-11
47	36	-11
51	40	-11
51	40	-11
45	34	-11
58	47	-11
49	38	-11
41	30	-11
48	37	-11
26	15	-11
42	31	-11
24	13	-11
31	20	-11
86	75	-11
52	42	-10
48	38	-10
56	46	-10
36	26	-10
30	20	-10
60	50	-10
65	55	-10
57	47	-10
60	50	-10
57	47	-10
69	59	-10
68	58	-10
41	31	-10
61	51	-10
46	36	-10
57	47	-10
57	47	-10
66	56	-10
72	62	-10
33	23	-10
37	27	-10
58	48	-10
50	40	-10
73	63	-10
26	16	-10
49	39	-10
64	54	-10
57	47	-10
61	51	-10
39	29	-10
64	54	-10
46	36	-10
41	31	-10
59	49	-10
29	19	-10
41	31	-10
27	17	-10
56	46	-10
31	21	-10
76	66	-10
77	67	-10
40	31	-9
41	32	-9
43	34	-9
55	46	-9
73	64	-9
68	59	-9
60	51	-9
20	11	-9
65	56	-9
51	42	-9
64	55	-9
30	21	-9
29	20	-9
20	11	-9
54	45	-9
48	39	-9
22	13	-9
45	36	-9
46	37	-9
31	22	-9
46	37	-9
59	51	-8
61	53	-8
50	42	-8
48	40	-8
73	65	-8
46	38	-8
50	42	-8
44	36	-8
51	43	-8
53	45	-8
57	49	-8
26	18	-8
81	73	-8
56	48	-8
22	14	-8
48	40	-8
63	55	-8
59	51	-8
49	41	-8
44	36	-8
72	64	-8
67	59	-8
51	43	-8
56	48	-8
25	17	-8
39	31	-8
67	59	-8
47	39	-8
52	44	-8
34	26	-8
65	57	-8
72	64	-8
47	39	-8
38	31	-7
39	32	-7
33	26	-7
49	42	-7
35	28	-7
45	38	-7
39	32	-7
66	59	-7
20	13	-7
50	43	-7
40	33	-7
54	47	-7
49	42	-7
47	40	-7
20	13	-7
61	54	-7
62	56	-6
63	57	-6
48	42	-6
47	41	-6
64	58	-6
50	44	-6
53	47	-6
53	47	-6
41	35	-6
29	23	-6
51	45	-6
60	54	-6
20	14	-6
55	49	-6
50	44	-6
66	60	-6
53	47	-6
48	42	-6
53	47	-6
56	50	-6
57	51	-6
44	38	-6
48	42	-6
59	53	-6
21	15	-6
51	45	-6
18	12	-6
17	11	-6
38	32	-6
51	45	-6
53	47	-6
44	38	-6
45	39	-6
57	51	-6
48	42	-6
59	54	-5
47	42	-5
58	53	-5
60	55	-5
59	54	-5
53	48	-5
55	50	-5
41	36	-5
20	15	-5
53	48	-5
57	52	-5
40	35	-5
16	11	-5
45	40	-5
35	30	-5
41	36	-5
37	33	-4
55	51	-4
41	37	-4
47	43	-4
35	31	-4
56	52	-4
69	65	-4
70	66	-4
38	34	-4
50	46	-4
38	34	-4
50	46	-4
55	51	-4
73	69	-4
58	54	-4
42	38	-4
14	10	-4
57	53	-4
61	57	-4
55	51	-4
40	36	-4
47	43	-4
67	63	-4
40	37	-3
41	38	-3
35	32	-3
30	27	-3
62	59	-3
40	37	-3
59	56	-3
46	43	-3
18	15	-3
60	57	-3
53	50	-3
59	56	-3
27	24	-3
15	12	-3
20	17	-3
20	17	-3
41	38	-3
54	51	-3
48	45	-3
62	60	-2
36	34	-2
54	52	-2
49	47	-2
15	13	-2
49	47	-2
38	36	-2
39	37	-2
54	52	-2
18	16	-2
18	16	-2
19	17	-2
52	50	-2
44	43	-1
49	48	-1
36	35	-1
46	45	-1
37	36	-1
21	20	-1
39	39	0
27	27	0
52	52	0
56	56	0
53	53	0
19	19	0
53	54	1
52	53	1
40	41	1
41	42	1
18	19	1
46	47	1
66	67	1
47	48	1
49	50	1
52	54	2
44	46	2
42	44	2
53	55	2
38	40	2
51	53	2
46	48	2
11	13	2
45	48	3
30	33	3
42	45	3
39	42	3
33	36	3
44	48	4
47	51	4
44	48	4
37	41	4
50	54	4
55	60	5
47	52	5
46	51	5
25	30	5
32	37	5
25	33	8
22	30	8
43	52	9
33	44	11
43	56	13
30	46	16
25	42	17
26	50	24

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3 Responses to Out of 479 Klout Scores, 433 Dropped

Extreme John
October 28, 2011

Whoa! What a long list of valuable data. I use Klout in my marketing efforts so this data is really of great importance to me. And these are really significant drops eh?

Reply
- Brad Shorr
  October 31, 2011
  
  Quite significant! Just by coincidence we had compiled the pre-change Klout numbers for another project. Good thing we did that.
  
  Reply
mark
October 28, 2011

That matches what I saw. My data sample wasn’t that large, but the five accounts that I viewed before the change all went down. One by as much as 20 points. I don’t buy Klout’s statement, ““A majority of users will see their Scores stay the same or go up …”

Reply

Straight North Internet Marketing Blog

The Straight North Blog

Out of 479 Klout Scores, 433 Dropped

3 Responses to Out of 479 Klout Scores, 433 Dropped

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